![]() ![]() They boast active private sector partners. Each of the region’s higher education partners have new leadership and are positioned to continue engaging industry partners more closely in innovation efforts. Norbert College serve as economic engines. In addition to UWGB, other higher education institutions such as Northeastern Wisconsin Technical College and St. This designation would establish a long-term research, education, training, and stewardship partnership with the National Oceanic and Atmospheric Administration and coastal states. Currently, UWGB is seeking a National Estuarine Research Reserve (NEFF) designation for Green Bay, the largest freshwater estuary in the US. Resch School of Engineering, which began accepting students that fall. In 2019, UWGB established the Brown County STEM Innovation Center, the home of the Richard J. The TIP-led planning process was also instrumental in galvanizing the creation of the university’s new engineering school. In the 2017 Chamber plan, our team sought to help local leaders address talent attraction, retention, and development challenges through a strategy to grow and re-mission University of Wisconsin-Green Bay (UWGB) to become more R&D-focused. Greater Green Bay’s higher education institutions are also playing a vital role in the regional innovation ecosystem. The Equity League is an investment network building a portfolio of impact-driven technology companies, with a commitment to creating more opportunities for Black and LatinX founders. It is also currently incubating Equity League, a joint endeavor between Microsoft, the Packers, the Milwaukee Bucks, and the Milwaukee Brewers. In addition to helping scale local startups, TitletownTech has been the catalyst in attracting high-growth firms from outside the state, including firms founded by former Wisconsin residents who had achieved success working in Silicon Valley. More than half of the companies invested in the first round have subsequently raised additional capital. Since its launch, the fund has raised $95 million in total and invested in 25 companies, including Overtime, StatusPro, and Synthetaic. It was created with the goal of supporting technology startups in Wisconsin and across the Midwest while seeing an impressive ROI. Today, TitletownTech is venture fund, accelerator, and collaborative workspace that serves as the centerpiece of a thriving mixed-use district adjacent to Lambeau Field. TitletownTech, as the initiative came to be known, is an example of how a community can leverage an anchor institution to create strategic momentum. An examination of some of the key initiatives that have transformed Greater Green Bay can help illuminate the characteristics of a vibrant innovation ecosystem.Īs TIP began finalizing the strategic plan in 2017, the Green Bay Packers leadership announced a partnership with Microsoft to create a venture capital fund. Today, the region boasts strong startup and entrepreneurial supports. That commitment was reflected in the Chamber’s strategic plan, which included recommendations focused on innovation. However, during the fifteen-month engagement, it was evident that local leaders were committed to better supporting startup and entrepreneurial growth. The region didn’t have any true innovation hubs, coworking spaces, or accelerators. Entrepreneurial support efforts were fragmented. Over the course of the planning process, which concluded with the rollout of recommendations in May 2017, it became clear there wasn’t much traction in the Green Bay startup environment. I first visited Green Bay in late 2015, just prior to TIP being engaged by the Greater Green Bay Chamber of Commerce to create an economic development strategic plan.
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